Do the right Influencer Marketing (or more burn Cash)

3 min readApr 22, 2021

Where I go from, there are a lot of self-made and self-claim celebrities and influencers. As you and I know, influencers or celebrities are especially known for something negative or positive they have done in society or in their niche. Whether in music, movies, lifestyle, or any other thing. And today that we have social media, there are a lot of influencers out there who are valuable assets in the business and other areas of life.

As businessmen and women, we use everything around us to grow and scale our business to the top. So, is it very good and wise to use some of these influencers to build, grow and sell our products and services? Because these influencers have large followers and a lot of people like them and liters to what they say, they are a great and valuable asset to us and our business too. You can pay or negotiate with them to promote your products or service. There is nothing wrong with that. In fact, that is a smart way of advertising and marketing.

But even doing this, you have to be very careful, or else will burn a lot of money and your ROI will be less than what is invested into that campaign. It shouldn’t be that way.

Your return on investment should not be a single-digit number, it should two are more even make some good returns.

This will happen if you choose the right influencers to promote your products or services.

For example, if you are selling baby food, what kind of influencers should you have to work with?

I will say influencers who have a family. I mean female or male influencers who have kids and love kids too. Because most of the majority of their followers will be people who also love kids and are family-oriented too. so, if you get these kinds of influencers for your products, there is no debate that your ROI will explode.

Most people overlook or think this but it is really important.

I respect your time and I don’t want to put you here all day. If you want more of these marketing tips and strategies, put them in the comment section below and check out the links below for all the platforms that are available on how to get more of it, and also interact with me.

I love meeting new friends on the internet with a positive mindset like mine.

Have a nice day and see you in my next article. Stay safe and hustle hard.